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Stories That Move The Movement

Real stories, narrative stories, are powerful. They connect people and forever change those people for the better. Great stories exist outside time. They live in people’s hearts. And they fuel their actions That’s why stories are the language of tribes. And as such, they hold the power to emotionally connect people. And to define and […]

Generous Ideas Blow Up Real Good

Ideas for good can be very powerful. They can grow and spread at a surprisingly rapid rate. But not without a purpose, a tribe, a story, and a movement. Like Blake’s big boom It was finally time for a little fun. He needed it. Running four startups was getting to him. So he decided to […]

What’s A Tribe?

Human beings can’t help it. We need to belong. One of the most powerful of our survival mechanisms is to be part of a tribe. To contribute to and take from a group of like-minded people. We are drawn to leaders and to their ideas and we can’t resist the rush of belonging and the […]

A Purpose Worth Sharing

People don’t engage with your cause because of what you do. People get involved with a tribe because of why you do what you do. As the story goes No one sent out thousands of invitations to the big event. There was no website to check the date. No social media to get the word […]

The Purpose Effect

That’s you, tossed hither and yon. Pushed here and there by every wave of change. That’s your tribe Pulled by each misguided would-be, could-be opportunity. Buffeted by every possible concern of every possible constituency. Floating aimlessly from one flavor-of-the-month to another. Jolted by every news cycle. That’s you Susceptible to every wave of expediency. That’s […]

Define Your Purpose

People aren’t compelled to act by knowing what you do. They act because they connect with why you do it. Committing yourself to an ideal that transcends making money Defining why you do, what you do, how you do Articulating a belief system around why Aligning your internal value with what your tribe values most […]

Thanks Giving Platform

Teachers change our lives. Some people recognize it at the time. For others, it takes years to understand the profound influence they have had on us. But it’s always difficult to say thank you. The Teacher Shout Out platform made it easy. With big ads and little banners, students and their parents, as well as […]

Positioning A Purpose

How do you position an organization in the rapidly changing branding world? Find your tribe, Pilgrim. Find a tribe of marketing change agents at business-to-business firms who see the world the way you do. Then, it might be wise to define your purpose in a way that resonates with them. In this case, it’s a […]

Behold, The Patron Saint of Purpose

If you have a cause or a purpose in your life and in your profession,  you can learn a lot from the orgy of mirror balls and bubble clusters who is the new Mother Teresa of tribal leadership. Oh my Gaga! What the heck is tribal leadership? It’s connecting a group of people who share […]