To The Dreamkeepers

Neil Gaiman is a sage of storytelling while he’s awake.

And one of the most interesting people alive.

But there’s something you may not know about him.

He is also a masterful weaver of whimsical, intensely interesting stories while he’s asleep.

But dreams are fleeting

So, over the years, his wife, musician Amanda Palmer, has been his dutiful dreamkeeper.

She regularly amuses herself by engaging half-asleep Neil in semi-sensical conversation.

She plunges into his unguarded rabbit holes. And stumbles around the surreal wonderland of his mind.

Then she writes down the best dreams in a notepad.

Or records them on a voice memo.

That’s why you have to listen very closely

“Behind the Trees” (a found voice memo animation) from Amanda Palmer on Vimeo.

We all have dreams

Some are big.

Some are small.

Some are nonsense.

Some are tall, like trees.

Some are special

What sets us apart is not so much what we dream, but what we keep.

The powerful dreams are the dreams we keep.


If you want to transform your purpose, your organization, and your tribe, be like Neil Gaiman.

But also, be like Amanda Palmer.

Don’t just dream big dreams. Write them down.

Then do something special with them.

Make some art

For the powerful dreams are the ones we keep.

And build on.

But that’s just my opinion. What do you think?