It was a glorious, early spring morning in the city. The sun shone brightly. The trees were newly green. All around, vibrant splashes of color punctuated the scene. Enter David David was on his way to work. Late as usual. So he picked up his pace. But even at his half-walk, half-trot gait he couldn’t […]
Surviving The Content Apocalypse
January 19, 2016 by 4 Comments
It started out innocently enough. Quite pretty, really. Lovely little messages, gliding on the breeze, falling lightly to the ground. Then things changed Suddenly, the wind shifted and the messages increased, filling the the sky, turning everything in their way into a shroud of white. Each message now propelled horizontally like an icy bullet. Making […]
The Evil Deception Of Content
December 15, 2015 by 3 Comments
“I have brought you here to the top of the changing, ever-shifting world, my friends, to be tempted.” “Look out, across time and space,” the evil deceiver whispers. “What do you see?” Content strategies being skillfully developed. Complex message platforms devised, revised, strategized and restrategized. Elevator pitches crafted in one minute, two minute and ten […]
