Frank Gehry is a starchitect. He designs amazing, innovative buildings like The Guggenheim Museum in Bilbao, Spain and the Disney Concert Hall in Los Angeles. But above all, Frank Gehry is a reframer. He follows The Reframers Credo. So when he was asked to design a chair he started reframing. He redefined the problem as, […]
To The Whispers
They come from behind you. Oh, so quietly. They silently sneak up on you. And dance in your imagination. Be quiet They won’t hit you between the eyes. They won’t come screaming in your face, “This is who you are. This is what you must do.” Rather they creep slowly on little feet of silence […]
To Towers Of Tenacity
It was a hot and humid August day. One of those days when you start to sweat the minute you open the front door. It was also the first day of the long-awaited family reunion. That’s a problem In hopes of avoiding the merciless heat, grandma and grandpa got out the wooden blocks for the […]
Generous Ideas Blow Up Real Good
Ideas for good can be very powerful. They can grow and spread at a surprisingly rapid rate. But not without a purpose, a tribe, a story, and a movement. Like Blake’s big boom It was finally time for a little fun. He needed it. Running four startups was getting to him. So he decided to […]
To Those Who Leap
One day, Bill Klann took a trip to Chicago. Of all the wonders that he could see there, Bill found himself in the midst of the Union Stock Yards. In a slaughterhouse, of all places. The world’s capital of butchery There, he was immersed in a model of industrial butchering efficiency. Animal carcasses moved by […]
The Great Idea That Isn’t
Larry’s business was in trouble. The market he served was in trouble. The public infrastructure he supplied was in trouble. It was literally crumbling. And as a result, everyone was simply reacting to emergencies instead of thinking ahead and adding real value. For Larry, it was a death spiral of commoditization, drowning in a red […]
“Honor Your Creative Vomit”
There once was a king named Hiero II who had been given a gold laurel-leaf shaped crown. As is the want of kings, his gratitude was quickly replaced by doubt. Then anger. Then obsession. Then retribution. For this crown couldn’t possibly be 100 percent gold? Enter Archimedes Archimedes was the go-to guy for all your […]