Today’s most powerful audience is that group of people connected to one another, connected to a leader and connected to an idea that inspires their passion. A tribe.
Understanding them and leading them is the key to success.
Because we do not see the world as the world is. We see the world as we are.
How to listen for disruption and find the new
Understanding your tribe’s worldview
Using personas to define your tribe
Creating a movement by leveraging the desire to change things
The six principles of creating a movement
Using passion, ideas and the three elements of a movement to lead your tribe
The critical difference between management and leadership
The art of leading by passion, inspiration, ideas and connection