The Pillars Of Tribe Connections

Everybody loves a good pillar. They’ve been around for ions. You’ve got your Doric pillar. And your Gothic pillar. There’s always your Ionic pillar and your Corinthian pillar. Not to mention the ever-popular Tuscan. A short history of pillars Traditionally, pillars have been used to hold up buildings. But in modern times, pillars apparently hold […]

What’s A Tribe?

Human beings can’t help it. We need to belong. One of the most powerful of our survival mechanisms is to be part of a tribe. To contribute to and take from a group of like-minded people. We are drawn to leaders and to their ideas and we can’t resist the rush of belonging and the […]

Where Purpose Lives

The definition and nature of purpose is often misunderstood. It does not reside in a founder’s head. You won’t find it on an organizational chart. What about a nifty slogan? And it’s usually not visible on a vision and values poster. Or in your typical mission statement. Powerful, world-changing purpose lives inside the members of […]

Aristotle Leads A Tribe

It was blazing hot. We were lost. We were exhausted. We couldn’t fight our way out. And the harder we tried, the hotter it got, the more frustrated we became and the grumpier we felt. We needed something special. Something cool. That’s when I turned to my friend Aristotle, the master of logic, for a […]

Positioning A Purpose

How do you position an organization in the rapidly changing branding world? Find your tribe, Pilgrim. Find a tribe of marketing change agents at business-to-business firms who see the world the way you do. Then, it might be wise to define your purpose in a way that resonates with them. In this case, it’s a […]

Behold, The Patron Saint of Purpose

If you have a cause or a purpose in your life and in your profession,  you can learn a lot from the orgy of mirror balls and bubble clusters who is the new Mother Teresa of tribal leadership. Oh my Gaga! What the heck is tribal leadership? It’s connecting a group of people who share […]