Mr.Gehry’s Chair Reframed

Frank Gehry is a starchitect. He designs amazing, innovative buildings like The Guggenheim Museum in Bilbao, Spain and the Disney Concert Hall in Los Angeles.  But above all, Frank Gehry is a reframer. He follows The Reframers Credo. So when he was asked to design a chair he started reframing. He redefined the problem as, […]

Scared: A Storyteller’s Tale

It’s lurking in that white piece of paper. Be careful, my friend. The Scared might get you. The Scared is everywhere. And it’s waiting for you For some people, it’s waiting for you on an airplane. The Scared is out there in the audience you’re about to address. If you’re an artist or a storyteller, […]

Schizophrenic Advice To Storytellers

So many voices in my head. Telling me what to do. Or how to do it. Or how to think about storytelling. The difference between what to think and how to think It’s always been that way. There’s always a battle between the rules and principles. For example, once upon a time there two titans […]

How It Works

  Ideas for change start out small and fragile. But the more you talk about them, the more you share them, the more they start to take shape. But when you experience a different way of seeing things people can be inspired to transform them from good ideas into great ideas.   And the people […]

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Generous Ideas Blow Up Real Good

Ideas for good can be very powerful. They can grow and spread at a surprisingly rapid rate. But not without a purpose, a tribe, a story, and a movement. Like Blake’s big boom It was finally time for a little fun. He needed it. Running four startups was getting to him. So he decided to […]

To Those Who Leap

One day, Bill Klann took a trip to Chicago. Of all the wonders that he could see there, Bill found himself in the midst of the Union Stock Yards. In a slaughterhouse, of all places. The world’s capital of butchery There, he was immersed in a model of industrial butchering efficiency. Animal carcasses moved by […]

Think Differently

Ideas start out small and fragile. But the more you talk about them, the more you share them, the more they take shape. But when you add a different way of seeing things ideas can go from good to great.   And so can people.